Web design for VOSS
Interviews / UX-UI Benchmarking / AI Image and Video Generation / Prototyping / User Testing
Responsive web design for the VOSS catalog. It had to be a highly visual catalog without prices or calls to action at this stage. As the sole UX/UI designer, I handled the entire design process, from initial client meetings to final development documentation.
CHALLENGES
- Corporate identity design: Art direction for images and videos, typography design, color scheme, and graphic elements without any corporate guidelines.
- Generation of images and videos using Artificial Intelligence: The client had very few product photos, and I generated most of the website images using AI.
- Creating a high-impact visual design with good usability and accessibility.
Project developed within the company Mimotic

